Surveying Surveys

Corona Insights employee Jane Klinger

9/18/25

Measuring What You Mean to Measure

Jane discusses pre-validated scales, when to use them, and why questions don’t always measure what they sound like they will.

By Jane KlingerRead More

Photo of employee David Kennedy

8/20/25

Make the most of information you collect when members sign up.

Membership sign-up provides a key opportunity to learn about your audience.

By David KennedyRead More

Photo of employee Jim Pripusich

6/13/25

Press Forward Minnesota Statewide Survey Results

Corona Insights and Press Forward Minnesota are excited to share survey results detailing what matters most to Minnesotans in state and local news.

By Jim PripusichRead More

Corona Insights employee Matt Bruce

4/15/25

Personal Finance Knowledge in America

What proportion of American’s know at least a fair amount about their personal finances?

By Matt BruceRead More

Corona Insights Logo

3/6/25

A/B Testing – An Introduction

What are people talking about when they mention A/B testing in research? What does it do? How can it benefit me and my organization? In this introduction, we explain the basics of A/B tests.

By Corona InsightsRead More

Corona Insights employee Matt Bruce

2/10/25

Using ROAM to Improve Survey Research

Learn about one of the tools that Corona uses to ensure our survey results are accurate and reliable.

By Matt BruceRead More

Corona Insights employee Kevin Raines

5/16/24

25 Years of Change – Survey Methodologies

As Corona Insights arrives at our 25-year anniversary, we’re going to take a look back at the world 25 years ago and examine what has changed in the world of research. This blog post will focus on the evolution of one of our most common research tools – public surveys.

By Kevin RainesRead More

Photo of employee Jim Pripusich

11/22/23

Helping Museums Conduct Better Surveys

We joined Museums As Progress’ Research Office Hours to discuss ways arts and cultural organizations could improve the insights they collect through surveys.

By Jim PripusichRead More

Photo of employee Jim Pripusich

4/27/21

2020 Census Counts for Apportionment Were Razor Thin

The first results from the 2020 Census show how just 89 people made the difference in which state lost a seat in Congress.

By Jim PripusichRead More

Photo of employee David Kennedy

6/23/20

What is NPS?

NPS is perhaps the most well-known metric in the world of satisfaction research, but as with many acronyms and jargon, what it actually is sometimes gets lost in translation. So, whether the term is new to you, or you just need a refresher, here is a quick overview of NPS.

By David KennedyRead More