Chronicling Corona
4/2/12
Celebrating milestones
We’ve always endeavored to be a good employer – and aspire to be a great one. A few years back we realized that we did more to recognize our staff when they got married or had a baby than we did when they celebrated their Coronanniversary. Now we are pleased to give each Coronita something special […]
By Karla RainesRead More
3/15/12
Looking at survey responses by audience
First, let me say, “Happy March Madness” to all of our followers as the men’s NCAA basketball tournament kicks off today. We’re all in the office working today at Corona—still settling into the new space—but that doesn’t mean we can’t talk about the tournament every once in a while, right? Here’s a graph from ESPN.com […]
By Todd StoltenbergRead More
3/14/12
Happy Pi Day!
Corona Insights loves a celebration. We also love numbers. Naturally, we’re a fan of pi day. Today is March 14, or 3/14 (for those who need us to spell it out). The mathematical constant of pi, roughly equivalent to 3.14, is “the ratio of any Euclidean circle’s circumference to its diameter.” Pi is irrational, transcendental, and […]
By Meredith BadlerRead More
3/9/12
Welcome, Kim!
With all the excitement about our new office, we’ve been remiss in announcing our newest staff member: Kim Pierce! Kim joined Corona in mid-January as a research analyst (with a focus on quantitative market research). She brings a diverse set of skills and experiences that fit oh-so-nicely with Corona’s breadth of customers. Kim began her […]
By Meredith BadlerRead More
2/29/12
Moving day – Corona’s new address
Same locale, new venue. Corona is leaping over to 1580 Lincoln Street and a new zip code on this leap day. Movers have been packing up the old Welton Street office all morning and heading a few blocks over to the new Lincoln Street space. If you’re trying to reach us today or tomorrow via […]
By David KennedyRead More
2/21/12
Inspiring the next era nonprofit association
Inspire – to motivate, to stimulate to action, to bring about, to fill with enlivening or exalting emotion As a consultant, I strive to do more than advise, provide expertise or facilitate decision making. I want to inspire my customers to believe they can do and be more than they are today. Not only do […]
By Karla RainesRead More
2/13/12
A framework for data-driven strategic marketing
In case you missed the announcement, we’d like to mention again that here at Corona we’ve recently re-designed our website to be aligned with our customer groups by sector (business, nonprofit, and government). It was a decision inspired by our desire to acknowledge our customers’ unique needs across each of these areas. Honing in more […]
By Leo LewisRead More
2/7/12
Corona continues to survey the running community
For over two years now, Corona Insights has been providing races around the country with a standardized way of surveying their athletes. This process was developed by Corona as an innovative process for race directors to get feedback and see how their races compare to other races. Since the survey’s inception in early 2010, over […]
By Todd StoltenbergRead More
2/1/12
Foresights Exemplified – Hello, Nonprofit Business Model
As consultants, we have the privileged opportunity to learn from each customer engagement. We also practice at our professions. After all that’s what it means to be a practitioner. Each consulting engagement provides a forum for me to hone my associative thinking skills – an opportunity to make connections across ideas and customers – and […]
By Karla RainesRead More
1/31/12
State of Our Cities and Towns
We always like to see our research in action. We especially liked the Colorado Municipal League’s (CML) recent videos highlighting the findings (pdf) from the most recent edition of the State of Our Cities and Towns for Colorado. Not everyone absorbs information by reading graphs and tables or even text in a report. Producing an easy […]
By David KennedyRead More