Public health policy and advocacy in Colorado: A case study in tobacco and vaping

In an interview with a public health practitioner recently, the interviewee noted that one of the challenges for public health is that “when we are doing our jobs well, the public doesn’t really see what we do.” This holds true for two of the roles the public often looks to public health organizations for guidance: translating research into public health policy and advocacy. When public health policy and advocacy are addressing the problem, we don’t see it.  

Photo by Nery Zarate on Unsplash.
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Strategic leaders create meaning to make a difference

Every strategic leader is tasked with creating meaning for their teams. They answer questions like, “Where are we going? How will we get there? Why is our work important? What matters most to our customers?” The role of “meaning maker” is especially relevant given the frenetic pace of the change. When you lose sight of where your organization is going over the next 3 months and 3 years, the hyperactivity of today is that much more distracting. Before you know it, your organization has shifted course by default rather than intention.

As we learn to “say no to say yes” we give ourselves permission to focus on how we truly make a difference for others. No matter how large our organization, ultimately there is another human deciding to engage with us. Its important not to forget the human-to-human connection.

For more insights on strategic leadership listen to my interview on the Groler Podcast.



The continually evolving Denver International Airport

If you’ve ever seen the giant wall of travel magnets at Corona Insights, you’ll know that we like to travel.  And because we like to travel, we spend a lot of time in airports, particularly at Denver International Airport (DEN).

We like to spend time at DEN.  It’s a fun place to hang out, get some food, explore alien portals, and people watch.  A big factor in our enjoyment is the work of this month’s client interviewee, Stacey Stegman.  Stacey is the Sr. Vice President of Communication, Marketing, and Customer Service of DEN, which is both a formidable job and a formidable business card.  As one of her many duties at DEN, she oversees the customer experience at the airport.

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Promoting Animal Welfare: The Dumb Friends League

In honor of Corona’s 20th anniversary, we are celebrating the outstanding people and organizations making a positive contribution to our community.

Each month, Corona is making a $500 donation in honor of a member of our team. For April, Matt Herndon selected The Denver Dumb Friends League. We chatted with Matt to learn more about this organization and his relationship with them.

Matt and his wife Kelly are pet people. They like dogs and they have two cats: Pywacket and Cid. It’s fitting that Matt chose the Dumb Friends League as his recipient of Corona’s $500 donation.

Py and Sid.
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Exploring the World of Public Health

As we kick off a new quarter of blogging at Corona Insights, I’m especially excited to announce that we will be focusing on public health this quarter. Beyond the personal connection I have to the field through my wife—a current graduate student at the Colorado School of Public Health—we’ve had the opportunity at Corona recently to think broadly about the state of public health, including what the work entails, who works in the field, and where public health is heading in the future.  On top of that, this week is National Public Health Week.

Photo by Thomas Lefebvre on Unsplash
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Staff Interview: Matt Herndon

Matt Herndon solves problems. When problems are complicated and clients need help findings effective and efficient solutions, they call Matt who serves up the perfect answer without overcomplicating. He meets his clients exactly where they are and then guides them to useful results. This is why Matt has so many long-standing clients, including the Children’s Museum of Denver, CollegeInvest, Pinnacol Assurance, and Summit County Public Health.

Matt is celebrating his 10th year working at Corona and his 12th year in the market research industry. He was first attracted to Corona because it was good way to blend his math skills, market research education, and business sprit. Additionally, Corona’s founder and long-time CEO, Kevin Raines, was a hard-core Kansas City Chiefs fan, so that was a good sign.

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Community Challenges Recap

This quarter, we spent some time thinking and writing about some of the key issues that our local communities are facing and offered some suggestions on how some communities are facing those challenges. 

We explored the rapid population growth Colorado is experiencing, including an analysis that shows how one Colorado county has experienced 9,900% growth in the past century.  That population growth has forced communities to seek creative solutions to the country’s housing affordability crisis

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Navigating a Dynamic Operating Environment: Colorado Nonprofit Association

While there is a unique excitement and joy that comes with every project that we do, working with certain clients over many years can be especially rewarding. Not only do we get to really know an organization during a lengthy working relationship, but we also get to see how they use the project work that we do for them. As we complete our 20th year of business, we are highlighting some of our clients, including many who have worked with us over a number of years. I have worked with the Colorado Nonprofit Association on a variety of projects over the past five years, so I was excited to hear more about the relationship between the Association and Corona. Renny Fagan, President and CEO of the Association, graciously agreed to speak with me about our work together.

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9,900% Growth

Many of our clients throughout Colorado are experiencing and planning for population growth. Looking at the skyline around the Denver Metro area, you might see more than a dozen construction cranes from one viewpoint. Near my home, formerly vacant land is being and plotted for new houses. According to the Colorado State Demographer, Colorado’s population is expected to grow by 76,000 people in 2019 alone (for reference, the City of Loveland has a population of about 76,000).

Downtown Denver (photo by Henry Desro on Unsplash)
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