Trends and News
3/9/12
MythTrouncers Episode 2: We don’t need more research. We already have so much data, we don’t know what to do with it.
Myth: We don’t need more research. We already have so much data, we don’t know what to do with it. If you’re thinking something along this line, you’re doubtlessly not alone. We very frequently work with organizations of all kinds that don’t know what to do with all of the information they’ve collected over the […]
By Holly RussoRead More
1/6/12
How many people actually cut the cords?
Reconciling survey data with the real world. A recent survey from Deloitte found that one in five U.S. residents say they have either cut the cord (i.e., cancelled cable or satellite service) or are thinking about doing it. Nine percent of survey respondents indicated they have recently “cut the cord” while another eleven percent are […]
By David KennedyRead More
12/16/11
Existing home sales revisions – The challenges of complex data
As a firm that works with large databases for our clients, this article strikes home. Working with big databases is hard work. It’s not just the mechanics of data manipulation and calculations, but also knowing where the data come from, what they mean, and how to interpret them. You have to have a feel for […]
By Kevin RainesRead More
12/5/11
Interview with a Corona Research Manager
One of our Research Managers, David Kennedy, was recently interviewed by SNAP Surveys, a developer of online survey software, and one of Corona’s vendors. David touches on changes in the market research industry that he is seeing and how those shifts have impacted our work here at Corona Insights. Read his interview here.
By Meredith BadlerRead More
12/5/11
Colorado Gives Day 2011
Tomorrow (December 6) is Community First Foundation‘s second annual Colorado Gives Day. This 24-hour event is a special opportunity to “give where you live.” Last year, Colorado Gives Day exceeded expectations and their $1 million fundraising goal by raising $8.4 million. In 2010, about 540 nonprofits participted and 83% acquired new donors. This year, all […]
By Meredith BadlerRead More
11/28/11
Karla Raines Presenting at TEDxCrestmoorParkWomen
On December 1, TEDxWomen will take place simultaneously in New York and LA. The conversation will continue at 110 global TEDx events, including TEDxCrestmoorParkWomen hosted at the University of Denver. We’re thrilled to announce that Corona Insights’ own Karla Raines has been selected to present at TEDxCPW and host an interactive breakout session. The title […]
By Meredith BadlerRead More
11/22/11
Nonprofit Business Model – A Definition
A few years ago I realized that the phrase “business model” was being used more and more in nonprofit settings. Intrigued, I did a little research and found several definitions for the private sector but none specifically for nonprofits. The language that seemed to fit across sectors focused on the logic of an organization. It’s […]
By Karla RainesRead More
11/17/11
Nonprofit Business Models – Getting Past the Semantics
The concept of a nonprofit business model has percolated up to the collective conscious. You know you’ve hit on something interesting when it is being embraced by some and hotly debated by others. The ongoing conversations about arts organizations nationally (the Colorado Symphony is a prime local example) illustrate this fact. Too many nonprofits – […]
By Karla RainesRead More
10/13/11
Up Close and Personal – The Quest for Sustainability of the Colorado Symphony
Yesterday’s piece in the Denver Business Journal regarding the Colorado Symphony’s new CEO and continued efforts toward sustainability is the first to reference Corona Insights and my involvement in their sustainability efforts. I facilitated the three-month process with the Sustainability Study Committee for the Symphony earlier this year. To clarify, it was not an emergency […]
By Karla RainesRead More
10/6/11
The Colorado Generosity Project: Understanding Giving
Hot off the presses! The Colorado Nonprofit Association just released their “Understanding Giving” report, which compiles latest research into the beliefs and behaviors of Colorado’s donors. Corona Insights was delighted to lead the survey research that informed this influential study in partnership with SE2. This report represents the Association’s ongoing commitment to their Generosity Project. […]
By Meredith BadlerRead More