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7/2/12

Leo Lewis presenting at the Business Marketing Association

Leo Lewis, Principal at Corona Insights, is presenting at the Colorado BMA's July breakfast Roundtable. Come learn about the first steps in the strategic marketing planning process.

By David KennedyRead More

6/28/12

Corona Insights is hiring: Operations Assistant

Corona Insights is looking for an Operations Assistant to help with office and project administrative tasks.

By David KennedyRead More

6/20/12

Synergistic Business Model on CausePlanet.org

Karla Raines has been on the forefront of shaping the nonprofit sector’s thinking about business models.  Check out her recent article on CausePlanet.org: “Naming and claiming the nonprofit business model.” While we’ve been using and promoting Corona Insights’ Synergistic Business Model™  for quite a while, it was exciting to see it on this widely used and […]

By Meredith BadlerRead More

6/18/12

Corona unveils new video

Corona Insights' new introduction video - the how and what of Corona's work.

By David KennedyRead More

5/21/12

Corona launches beta of Co-Strategy

Last week, Corona launched the beta version of Co-Strategy, a digital collaboratory designed exclusively for nonprofit agency executives to think and act strategically. We celebrated this milestone with a special breakfast and invited a few dozen nonprofit agency executives to participate in our beta test of the platform. Click here to learn more about Co-Strategy. Stay […]

By Meredith BadlerRead More

5/17/12

Why strategy is important in understanding your environment

Why a company’s stated strategy is so important to ultimately understanding its External Situation and Environment. In order for the Internal Assessment process to be relevant to a marketing executive and the marketing planning process, we view the assessment as taking place both at the macro-company level as well as at the marketing organization level […]

By Leo LewisRead More