Musings from the minds at Corona Insights. Sign up for our quarterly newsletter to always receive the latest content.

2/20/20

The Future of Qual

For years, qualitative market research has been dominated by focus groups and one-on-one interviews. Molly discusses the shortcomings of these traditional methods and how refreshed methodological approaches can overcome their pitfalls.

By Molly HaganRead More

2/13/20

Future of our work: Personas

What are personas? What should you look for when creating them? Are they useful?

By Kate DarwentRead More

1/31/20

The increasing prevalence of mixed methods research designs

Future research will increasingly leverage the strengths of qualitative and quantitative tools. See how Corona did it to study retirement in Colorado.

By Jim PripusichRead More

1/24/20

The continuously evolving data privacy landscape

The landscape for personal data protections is a work in progress. Learn about some of these challenges and how Corona is addressing them.

By David KennedyRead More

1/11/20

The Roaring Twenties begins with a change in leadership at Corona Insights

As of January 1st, long-time Principal David Kennedy is the first non-Raines employee to be appointed as the company’s CEO.

By Kevin RainesRead More

12/31/19

Wrapping up 20 in ’19

Here's a look back at our client and staff profiles to celebrate our 20th year in 2019!

By David KennedyRead More