Radiance Blog

An interview with a professional respondent

Has she been in one of your focus groups?

This video reminds me of why we only custom recruit for our focus groups. ¬†We use no panel and do not accept opt-in participants. ¬†Instead, we custom-recruit for each project ensuring few if any “regular” focus group participants are in the group and that the group of participants are actually the ones you want to hear from.



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