Community surveys, needs assessment, segmentation analysis, demographic analysis
Summit County Public Health has worked with Corona Insights for nearly 15 years on projects ranging from measuring opinions about alcohol and substance abuse, to health needs assessments, to targeted studies aimed at understanding how to better reach underserved populations in the community. Most recently, we conducted research to help the County create a public health campaign aimed at enlisting adults to help prevent youth access to marijuana. To ensure voices across the community were included in our analysis, we took additional steps in data collection to sample parents, Spanish speakers, college students, and other demographics key to the County’s campaign and public health goals.
[Corona] helped us to understand statistics, how to interpret what it means, and how to word questions in order to get the information we were looking for.
Youth and Family Manager